Why Buy Supplements from a Store vs. Amazon
Why Brick-and-Mortar Supplement Stores Still Thrive in a Digital-First World With Amazon dominating online shopping, many aspiring business owners ask a fair question: Is there still a need for supplement stores when people can buy protein, vitamins, and pre-workout online? The short answer: yes — and the demand is stronger than many people realize. While […]
How to Hire & Train Staff for Your Nutrition Store
Hiring and training the right staff is one of the most important factors in the success of a nutrition store. In the health and wellness industry, employees are not just sales associates, they are educators, motivators, and trusted guides in a customer’s fitness journey. Unlike traditional retail, supplement and nutrition stores depend heavily on knowledge, […]
How to Market Your Nutrition Store Locally (Digital + Community Tactics)
Marketing a nutrition store today requires more than opening your doors and hoping customers walk in. While health and fitness demand continues to grow, competition for attention has never been higher, especially with online retailers, influencers, and big-box brands dominating the digital space. The good news? Local nutrition stores have a massive advantage when they […]
5 Star Nutrition vs Vitamin Shoppe: Startup Costs, Support, and Profitability
For entrepreneurs exploring the health and wellness space, supplement retail is often an attractive option. Demand for protein, vitamins, pre-workout, recovery, and wellness products continues to grow, but choosing the right business model matters more than ever. Two names that frequently come up in these conversations are 5 Star Nutrition and The Vitamin Shoppe. While […]
How to Build Customer Loyalty in the Health & Wellness Industry
In the health and wellness industry, customer loyalty isn’t just important, it’s everything. Unlike traditional retail, where purchases may be occasional or impulse-driven, health and wellness brands rely on trust, consistency, and long-term relationships. Customers aren’t simply buying products; they’re investing in their health, fitness, and confidence. That’s why the most successful health and wellness […]
How to Write a Business Plan for a Nutrition Franchise
Key Takeaways: How to Write a Business Plan for a Nutrition Franchise Launching a nutrition franchise is one of the most exciting ways to enter the fast-growing wellness economy. Whether you’re opening a supplement store, a performance nutrition center, or a 5 Star Nutrition Franchise, your success starts with one critical document: A well-built business […]
Beyond Sales Associates: Why You Need to Be Your Customer’s Cheerleader & Assistant Coach
Key Takeaways: Why Supplement Stores Must Evolve Beyond Sales-Only Thinking Most supplement stores still operate like retail shops: product-focused, brand-driven, and promotion-heavy. But the best-performing stores operate like something entirely different. They behave like support systems, places customers return to not just to shop, but to get help, encouragement, and direction. Today’s supplement shopper isn’t […]
How to Open a Nutrition Store: Everything You Need to Know
Key Takeaways: How to Open a Nutrition Store Successfully If you’ve been thinking about opening a nutrition store, you’re entering one of the most profitable and fast-growing sectors in retail. The supplement and wellness industry has exploded in recent years, driven by fitness culture, sports performance goals, weight management, and a rising demand for professional-grade […]
How to Finance a Nutrition or Fitness Franchise (Even with Limited Capital)
Key Takeaways: How to Finance a Nutrition or Fitness Franchise (Even with Limited Capital) Owning a nutrition or fitness franchise is one of the fastest-growing paths into entrepreneurship—and for good reason. Demand for wellness, supplements, recovery, performance nutrition, and fitness continues to surge across the U.S. As consumer spending in these areas climbs, more investors […]
The Next Chapter of Growth: 5 Star Nutrition Heads to Lubbock, Texas
The Next Chapter of Growth: 5 Star Nutrition Heads to Lubbock, Texas From our first store to now, our mission has always been about more than supplements. It’s about education, empowering people to be the best versions of themselves, and building genuine connections with our customers. That mission continues as we expand to our newest location in Lubbock, Texas, led by our […]